The CHALLENGE
LoanLee, founded in 2016, had a vision of breaking down barriers to accessing finance for ordinary people by redefining risk rating and building a "LeeScore". The LoanLee team approached us to help qualify their ideas, improve usability and design, scope out the project, and create a brand and design system for their product. With this, LoanLee is opening doors to opportunity and success for millions of people in South Africa and beyond by empowering individuals and communities through access to finance.

